In a village a bunk shop owner feels good. He has an asset and he is doing an honest job, and the people value him for this.
In a city, the bunk owner will be seen as 'poor'. The obsenity of much wealth in the urban centres reduces people to 'poor'.
(A bunk shop is a tiny temporary shack of plywood that is usually stood up on stilts. It has basic needs of soaps and other essentials for a small community.)